Audience views on missing cultural events, booking tickets during lockdown, returning to live cultural events with social distancing and experiencing culture in different formats.
During the UK Covid-19 lockdown in March 2020, we ran two audience surveys:
- After the Interval (16 April - 27 May)
- After the Interval: Act 2 (1 June - 15 July)
The results of each survey were published in two 'waves' and are available to download, along with reports from our partner organisations.
We have found this research absolutely invaluable to our planning in very precarious times. But, in addition, the immensely strong message from audiences is that they really, really miss Nottingham Playhouse and can't wait to return to us when it is safe to do so.
So, it has also been a useful exercise in celebrating what we stand for and what we mean to people. A much-needed boost.
Stephanie Sirr (Chief Executive, Nottingham Playhouse)
After the Interval reports
Each entry includes the full report, a snapshot overview and a link to the interaction dashboards to explore the results, created with One Further.
Audience segment focus
Sector response
The results of After the Interval were shared widely during 2020, with partners from across the sector responding to the results through blogs, follow up reports and comment pieces.
Partner research
A version of our After the Interval survey was operated in Italy by our partners Il Rosetti. They released their findings at the end of June 2020, and we considered what the UK could learn from our Italian counterparts.