Resources
Sample calculator: Is your data reliable?
It's often hard to know whether we can use the audience data we collect to make confident decisions. Can you rely on your data?
Should you use a survey?
To check if a survey is right to solve your problem, try our quick quiz.
A Creative West Midlands: Report
Understanding the creative engagement of West Midlands' residents.
Arts Audiences Now 24/25: Webinar
Collective results which form our UK-wide performing arts benchmark for 2024/25.
Arts Audiences Now 2024/25: Key takeaways
Katy Raines reflects on what our UK-wide performing arts benchmark for 2024/25 data tells us about how to connect better with arts audiences now.
Can we have confidence in our data?
Kerry Radden discusses issues of "truth" and reliability in audience surveying
Sustainable Classical: Report
The classical music sector calls time on unsustainable touring. Report commissioned by Askonas Holt and conducted by Indigo Ltd.
Access Culture 2025: Webinar
Catch up on the Access Culture results webinar.
Access Culture 2025: Report
Providing creative and cultural organisations with the audience and visitor insight needed to create truly inclusive experiences.
Act Green 2024: Digital sustainability - Acting on Act Green
Kate Mroczkowski, Flo Carr, and Dr Nathalie Huegler discussed digital sustainability in the cultural sector in a Supercool Session.
Act Green 2024: Report
Understanding audience attitudes towards the role of cultural organisations in tackling the climate emergency
Act Green 2024: Webinar
Catch up on the Act Green 2024 results webinar. Hosted by Supercool.